Augmented reality (AR), artificial intelligence (AI), powerful online all-in-one platforms, Internet of Things (IoT), blockchain, drones: The six disruptive trends of digitalisation transform the organisations and people’s lives by imposing them to sweeping changes. The new intelligent and interconnected products force organisations to redefine their industry, corporate structure and strategy. The enormous amount of data and functions the new products offer, not only alter the interaction between companies and customers, they change also every single corporate function: production, IT, Marketing & Communication to name but a few. New functions demand collaboration with traditional ones; differentiation and integration are two fundamental elements that must connect to one other and act interchangeably. Last but not least, a new corporate culture is born.
What are the implications of this new, so called lean-era? How does it affect people and their relationships? For one thing, the big challenge is that of integration: how do employees with a versatile cultural and social background, who work in different ways, position themselves in the organization? Many individuals find it challenging to excel at critical tasks and others feel frustrated with their career, despite impressive accomplishments. The problem lies with the definition of success and who actually defines it.
AEGIDA has spotted above mentioned challenges and aspires to help both companies and individuals, by identifying their strengths and weakness. It can help individuals demonstrate character and leadership, by putting the interests of the team above their personal ones.
On a personal level, AEGIDA can help You excel at the activities critical to Your better self.
Eva Vaoutsi
about EVA
A high caliber professional with entrepreneurial mindset, Eva brings along profound experience in strategic marketing, both traditional and digital, project and brand management, new product development, product lifecycle management. She has worked for more than ten years in the healthcare and medical devices industry and another three in the financial sector.
Her working experience in both multinational and start-up environment contributed to strengthening her business acumen and deepen her insights in corporate strategic expansion.
With combined studies in Life Sciences & Marketing and a Master in Business Administration, Eva speaks fluently five languages also. She has worked in four different countries, which led her to building strong rapports with people with different cultural backgrounds.
Perseverance, high learning agility, solution orientation and high personal standards of performance are some of her soft skills that turn her professional commitments into success.
A humanitarian with developed emotional intelligence, who loves tennis and literature.
